Many of us like to add watermark to our images and there are many reasons why we do that. Here’s a few reasons why people like to watermark their photos:
– to protect them online from other people claiming them as their own
– to make them unusable for commercial or personal use without the author’s permission
– to tell people you have the copyright
– to give prospective clients information about the photographer so that they can look up for more of your work
Personally, I don’t think watermark will do much for the first two reasons. If your goal is to protect your images with a watermark, know that watermark is easily removed by anyone who has a basic image editing software either by cloning, brushing, applying texture, or cropping. If someone bothers that much to steal other people’s photos, they will bother to remove the watermark too. Well, unless you put on a giant watermark. And if you put on a giant watermark what does that do: ruins the image and becomes a centerpiece and attention grabber. And what does that tell to people? It tells them that you are very possessive about your work and don’t trust people with your work… and people don’t really like that. People like to be trusted even if you don’t know them… Much better way to protect your photos online is by adding correct metadata.
Copyright and watermark? Watermark in this case does educate people because a lot of people simply do not know that only a photographer (unless otherwise stated) holds the copyright. Personally, I have nothing against a subtle copyright sign with the photographer’s name next to it. In most cases, it looks elegant and professional.
Now, the fourth reason I can think of when it comes to watermarks is providing more information about the photographer and making your images recognizable online. And this is why I put watermark on my images: simple to give people who liked one of my photos online information where to get more. It would be ideal to include your URL in the watermark for this purpose. I recently changed my watermark to the business logo to make sure my clients can easily identify my photos online.
The easiest way to create a watermark and make sure it’s always consistent is by creating a brush or image watermark and using it every time. If your watermark will always be one color, than a brush is a good idea but if you would like to have more than one color in your watermark, than an image watermark is better for you. Let me show you how to create a brush watermark today.
Step one: Creating a watermark in Photoshop
To create your watermark, you will first have to open a new file in Photoshop and create a black and white image that will represent your watermark.
I wanted this image below to be my watermark so I turned it into a brush (step two)…
Step Two: Create a brush in Photoshop
Once you have the image and text you would like to turn into a watermark, please create a brush following steps I described here.
Step Three: Apply the brush to your image
In order to apply the brush watermark to your image, please work on a new blank layer to make sure you never damage the original photo.
a) Create new layer (Shift-Command-N)
b) Open the brush menu
c) Select the watermark brush in your brush menu and select the size you would like to use
d) Apply the brush and if you would like, decease the layer opacity to make the watermark less intrusive
e) Merge layers (Command-E)
By using a brush to apply a watermark to your images you will make sure your watermark is always the same although you can change the size and color depending on the photo you are working with.